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TODAY’S STORY
12 Jun
,
2022

What we are reading this Sunday

Information Compression

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This essay serves as a good primer on the limitations of language and how to tackle that which gets lost in translation. If you're working in any people-facing role where most of your work happens via written or verbal communication, this essay will help you plan for avoiding communication gaps and decreasing overheads caused due to misunderstandings.

Duolingo: Turning Memes Into A Branding Strategy

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Snarky replies. Passive-aggressive notifications. Combine that with making users translate culturally-relevant and funny sentences, and you've got a recipe for a meme machine that produces organic memes and creates free publicity for the brand across the internet. This was Duolingo's strategy and the boys played well. Very well.

Fermi Estimates

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Learn how to calculate respectable answers to tricky Google interview questions like, “How many guitar players are there in Mumbai?” Fermi Estimation is a napkin-math method to make rough estimates of all kinds of things, including market sizes and profit margins.

Some Food for Thought

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Okay folks, that’s it for today! I’ll see you with another edition of the newsletter tomorrow morning. Till then, take care and enjoy your Sunday.  

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