TOPIC
Consumer Psychology
TODAY’S STORY
22 May
,
2023
Understanding what makes marketplaces tick
Your first-principles primer on marketplaces and the incentives that govern them.
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April 20, 2023
Let's be real: No one wants to be real. Like REAL real.March 18, 2023
Why am I seeing this ad?!?!? 🤬March 17, 2023
When making things too simple backfiresMarch 10, 2023
“You're not alone.”February 15, 2023
Community is an infinite game.February 3, 2023
Tear hell for leatherFebruary 2, 2023
What makes a game engaging?January 31, 2023
Control the frame, don't let it control you.January 23, 2023
Don't sell toys.January 19, 2023
Unpacking the "gourmet" in a gourmet brandDecember 8, 2022
Watch and learn.November 21, 2022
How to make sure your lover never forgets youNovember 19, 2022
The leaky marketplace hypothesisOctober 24, 2022
Too many choices create too many "Hick"ups.October 15, 2022
Shut up! It's not a product, it's an experience.October 1, 2022
The boy who cried wolfSeptember 19, 2022
On brand, craft, and other essential voodooSeptember 13, 2022
Why isn't Netflix doing Annual Plans?September 1, 2022
Here's why social media platforms are adopting algorithmic feeds.August 20, 2022
Clear your CACheAugust 19, 2022
Referrals: Genius marketing hack or a total fiasco?August 17, 2022
It's time we stopped blindly copying the west.August 12, 2022
People aren't fish, you know.June 29, 2022
Minimum Viable CreativityJune 8, 2022
The Valley of MehMay 20, 2022
The problem with free(mium).May 18, 2022
On being a Customer Whisperer.May 14, 2022
Customer dissatisfaction is like a cockroach.May 13, 2022
Why shitposting works for Elon Musk.May 11, 2022
Nobody likes burnt pizza.May 10, 2022
Making design really simple for the world.May 9, 2022
Give them some carrots, not all.April 30, 2022
Coffee and CapitalismApril 20, 2022
The underrated dhanda of WWE.April 1, 2022
Generic insights do not work.March 25, 2022
Top 10 insights about Indian customers.
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